MAHNAZ
HAJESMAEILI
AI/UX/PRODUCT DESIGNER
Strategic thinker AI/UX/Product Designer with over four years of experience and a Master’s degree in Human-Computer Interaction. Specializes in transforming user insights and data analytics into impactful, inclusive digital products through a meticulous, data-driven approach. Proven success in aligning user needs with business goals, resulting in innovative design solutions that enhance user engagement and satisfaction.
CORE COMPETENCIES
Digital Product Development
Wireframing & Prototyping
UI/UX & Product Design
User Testing & Interaction Design
User Research & Market Analysis
Data-Driven Design
Leadership & Team Facilitation
Collaboration & Problem Solving
Strategic Content Creation
SELECTED EXPERIENCE
Product Designer, Vance LLC August 2022 – May 2023
Identified critical areas for improvement and growth opportunities by conducting in-depth data analysis for the Holidate dating app, leading to enhanced user experience.
Collaborated with a cross-functional team to design, prototype, test, and launch the ice-breaking message feature on the Holidate app, resulting in an 18% increase in user engagement.
Product Designer, CashCool June 2020 – August 2021
Developed a detailed user persona and user flow for CashClub's landing page, ensuring a seamless user experience, by leveraging in-depth research data.
Employed Adobe XD and Miro to create affinity diagrams, wireframes, prototypes, and high-fidelity designs, enhancing the ideation process and facilitating data-driven decision-making.
Designed and implemented CashClub's landing page for CashCool, achieving a significant 63% increase in customer acquisition.
ADDITIONAL PROFESSIONAL EXPERIENCE
SOFTWARES & LANGUAGES
Ball State University, Masters | Media Design and Human-computer Interaction
Stanford University, DeepLearning.AI, Certification | Machine Learning Specialization
Udemy, Certification | ChatGPT Prompt Engineering for UX Design
Jeff White Course, Certification | UX Storytelling
Google, Certification | Foundations of User Experience Design
Shahid Bahonar University, Bachelors | English Literature
EDUCATION & PROFESSIONAL DEVELOPMENT
UI/UX Designer, BraveBinary January 2022 – May 2023
Identified critical areas for improvement and growth opportunities by conducting in-depth data analysis for the Holidate dating app, leading to enhanced user experience.
Collaborated with a cross-functional team to design, prototype, test, and launch the ice-breaking message feature on the Holidate app, resulting in an 18% increase in user engagement.
Figma, Sketch, Adobe XD, Adobe Creative Suite, Google Analytics, CRMs (Shopify, WordPress), Jira, IBM Watsonx
HTML5/CSS3, Python
UX/Product Designer, LBC Laboratories LLC June 2023 – July 2024
Redesigned the subsidiary company website, leading to a 12.8% increase in conversion rate over three months, utilizing methods such as heuristic evaluation, usability testing, and A/B testing.
Managed and optimized user experience through data analytics tools like Google Analytics and Hotjar, directly contributing to enhanced website performance and user engagement.
Led a cross-functional team across design, sales, and marketing, fostering collaboration and creating content that aligns with the company’s strategic goals.
Completed Shopify website design training, leading to a significant 94% reduction in website redesign costs.
Product Designer & AI Event Specialist, SWARM Community May 2024 – Present
Collaborate with the CEO to plan and organize AI-related events, ensuring alignment with organizational goals and vision, and identity.
Conduct market research on AI events and hackathons to identify best practices and innovative approaches for effective event planning.
Create user flows to design optimal experiences for various event participants, enhancing overall engagement and satisfaction.